We're not quiet about the fact that all our clothing is designed in our London studio, and Hand Made in England. We know each of the craftsmen and tailors well, as we visit them weekly, hear their news and see their handiwork.
However, although we know our Gilets are made of British wool, we didn't know how the wool was woven, and who wove it.
So up to Yorkshire we went, to learn about how the wool we work with every day began its life.
It's in Yorkshire, in a mill surrounded by sheep that our wool starts its journey.
The wool is threaded onto a loom and sections of warp (the lengthways weave) are created.
This is then threaded onto the next loom, for the weft to be woven through.
These machines run 24 hours a day, so as not to waste a moment's productivity.
This means working long shifts. The men running these machines started with a three year apprentice-ship, and most have been in the same job for over 30 years. Needless to say, their dedication was humbling.
Once woven, the process has only just started. The wool is rough, scratchy and uneven, and is taken to the 'Finishing' Department. Here 18 processes are performed to soften and smooth the wool.
The wool is wrung, wet, dried, squeezed through multiple mangles, singed, shaven, heated up, cooled and finally finished.
This is all under the supervision of local Yorkshire men, who have all dedicated their life's work to the weaving process.
The cloth is quality checked five times in total to check for any flaws, and right at the end was in my opinion the most impressive part of the process of all - at the fifth quality check, were women stitch back into the cloth any missing strands.
I am an absolute stickler for quality, but even I was astounded by this attention to detail. We met Liz, who's been doing the same job for 50 years, and says she won't stop til the day she dies.
Finally, the wool is delivered to us, who personally take it to the tailor, based in London, who makes our Nehru Gilets.
I was amazed how much time was spent working on the cloth, and not just by machine but by hand. There was so much highly skilled human contact from start to finish. It's heartwarming to know this is still necessary.
In this age of cheap clothing made from polyester, it made us so proud to be working with pure wool, made by true British craftsmen.
Our Nehru Gilets, from start to finish, truly are a work of art which will last a lifetime.